The influence of employee relationship management on job satisfaction at Boxer Superstores head office.

Abstract

Employee relationship management can be referred to as the relationship of development and management between an employer and its employees. There are various aspects that can impact an employee’s job satisfaction, including employee relationship management. Employee relationship management regarding South African employees within the retail industry is increasingly becoming a major concern. While numerous studies have been undertaken regarding retailers and customers, they have not considered the employees and their job satisfaction. This study is specifically aimed at identifying how employee relationship management at Boxer Superstores Head Office influences job satisfaction. This study endeavours to establish if the strategies that have been implemented with regard to employee relationship management can enhance its employees’ job satisfaction. A mixed method research approach was used. A questionnaire and in-depth interview schedule were used to gather information from the Boxer Superstore Head Office employees. The overall findings identified that the safety/health, communication, career development and compensation strategies that have been employed at Boxer Superstores do have an influence on the employees’ job satisfaction.