• Consumer-to-consumer influence on attitude towards, and intention to buy South Korean food: an Instagram study. 

  Ramjathan, Shéfali Rokush. (2020)

  Background – With the emergence of the internet and the introduction of social networking services, opportunities for consumer-to-consumer (C2C) communication have expanded exponentially. Virtual communities enable ...

• The extent and nature of green advertising in magazines in South Africa: a content analysis. 

  Ndlovu, Sibusiso David. (2020)

  This study provides a South African perspective that is increasingly important in a globalised economy. Research shows that South African consumers are becoming environmentally conscious. As consumers are increasingly ...

• Consumer understanding of green symbols on beverage packaging and its influence on green behaviour. 

  Dumakude, Sinegugu Samukelile. (2020)

  Climate change is no longer an idealistic but rather a critical reality faced by people worldwide with severe and urgent forecasts for the future. It is all very well for marketers to go green and implement green marketing ...

• The effect of family communication structure on children’s influence strategies and parental responses in a purchasing context. 

  Sookdew, Revasha. (2020)

  Children are seen to have increasing power over family decision making and are regarded as being major participants in the consumer market and are an important target market. Not only do children have more power over ...

• Understanding the factors influencing green purchase intention. 

  Aigbe, Vivian Chineye Ofili. (2020)

  Rapid worldwide economic growth has given rise to increased consumption by consumers, raising concern about the ecological decline and overconsumption of natural resources. Environmental sustainability issues and problems ...

• A study of employment equity in higher education institutions in Durban, South Africa. 

  Nunoo, Grace Nketiaba. (2020)

  Post 1994, several reforms took place in South Africa aimed at transforming all institutions to become representative of all citizens. However, discriminatory practices, inequalities and racism still prevail in the ...

• Fostering entrepreneurship as a career management option to reduce youth unemployment. 

  Shongwe, Nontobeko Amanda Nomfundo. (2020)

  This study explores the impact of skills development amongst youth in order to start businesses with the intent to create employment, therefore reducing unemployment. The rate of unemployment in South Africa has been ...

• Durban customers' perception of cash back premiums marketing campaigns for Afrikaanse Verbond Begrafnis Ondernemings Beperk. 

  Ngwabe, Jane Nompumelelo. (2021)

  The prime aim of this study is to evaluate customers’ perceptions of AVBOB cashback premium marketing campaigns and how it impacts on customers’ performance based on the Attention, Interest, Desire and Action (AIDA) ...

• The influence of employee relationship management on job satisfaction at Boxer Superstores head office. 

  Govender, Deerolan. (2020)

  Employee relationship management can be referred to as the relationship of development and management between an employer and its employees. There are various aspects that can impact an employee’s job satisfaction, ...

• Assessing the effectiveness of the employee wellness programme on administrative staff at the University of KwaZulu-Natal (Westville Campus) 

  Dube, Othembele. (2020)

  Employees are said to be the heart of any organisation. It is argued that employers may benefit from employee wellness programmes to enhance productivity, reduce employee absenteeism and lower the costs of insurance and ...

• The investigation of how reward and recognition impact on the levels of employee engagement of professional services staff at University of KwaZulu-Natal. 

  Gwambe, Thabisile. (2020)

  In today’s high-paced and boundary-less organisations, businesses world-wide are competing for high quality talent. Human resources practitioners are faced with having to provide responsive business solutions like ensuring ...

• Exploring the benefits of human resources information systems at Ethekwini Municipality. 

  Gwambe, Primrose Sinazo. (2020)

  Organisations, including municipalities, are gradually adopting and using human resources information systems (HRIS) to evolve and modernise their Human Resources (HR) departments. HRIS should lead to valuable outcomes ...

• An exploration of the youth unemployment challenge within the Umgungundlovu District Municipality. 

  Dlamini, Zamaswazi Faith Sindisiwe. (2020)

  The continual rise in the youth unemployment rate has had a damaging impact on the socioeconomic stabilities of many nations across the world. In this regard, the ANC led government of South Africa grapples with high ...

• An investigation into service quality within the Unemployment Insurance Fund at KwaZulu-Natal Department of Labour. 

  Dladla, Shaka Thabani Collin. (2019)

  The way clients compare between expectations from a service with the experiences of what is actually delivered by the service provider is important in improving service quality delivery. The study investigated into service ...

• Assessing managerial competencies of small enterprises in Okhahlamba Local Municipality. 

  Nene, Lindani Rodgers. (2021)

  Small Micro and Medium Entreprises (SMMEs) are amongst the programmes that were unveiled by government just after first democratic elections in 1994. They were identified by a government as the essential tool to address ...

• Evaluating the role of innovation hubs to promote entrepreneurship: a case of University of KwaZulu-Natal InQubate. 

  Mulaudzi, Mukhethwa Christinah. (2020)

  The business economy is in a disruptive era whereby change can be affected in a matter of seconds to achieve business growth and development. Therefore, this study focused on exploring the use of innovation hubs to disrupt ...

• Strategies for re-engineering the growth and sustainability of small to medium enterprises (SMEs) in the agrarian sector in the Eastern Highlands, Zimbabwe. 

  Munyawarara, Ngoni. (2019)

  Small and Medium Enterprises (SMEs) in the agrarian sector play a considerable role in poverty reduction and economic growth. Governments across the globe have emphasized SME re-engineering as a policy thrust for economic ...

• Perceived barriers to long-term survival of start-up small, medium and micro enterprises in the ICT industry: a case of Vhembe District Municipality. 

  Dlamini, Sikhumbuzo Lennin. (2020)

  Small, medium and micro enterprises (SMMEs) contribute immensely to the economic development and addressing socio-economic challenges facing South Africa (SA). This study identifies barriers affecting the long-term ...

• The role of CSR in brand equity: Case of selected Woolworths stores in Pietermaritzburg. 

  Zulu, Simangaliso Bayabonga. (2020)

  Corporate Social Responsibility (CSR) is a multifaceted concept. There is no single accepted definition of CSR. It means different things to different authors, academics and business-people. CSR has attracted a growing ...

• Factors affecting employment equity in the eThekwini Municipality, Durban, South Africa. 

  Makhanya, Thabile. (2020)

  Abstract available in PDF.

View more