Marketing/Branding Pietermaritzburg. An exploratory evaluation of the opinions and perceptions of residents and their levels of satisfaction or dissatisfaction towards the city.
Date
2006
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Abstract
No abstract available.
Description
Thesis (M.B.A.)-University of KwaZulu-Natal, Pietermaritzburg, 2006.
Keywords
Economic development--Pietermaritzburg., Marketing--Pietermaritzburg., Customer satisfaction., Theses--Management., Pietermaritzburg--Economic conditions.